Six in ten consumers have seen a product demonstration in the past year. More than half of those who had seen a demo indicated that the demo influenced their purchase of that brand.

At the Sunflower Group, we currently execute approximately 6,000 demos each week, 80% of which involve critical food preparation. We run demos everywhere consumers shop - grocery & drug stores as well as mass merchandisers. And not just on weekends - our Sunset Sampling helps you demo midweek in the evening, reaching shoppers you'd typically miss on weekends.

We're not satisfied with the status quo. That's why we're continually innovating to ensure that we remain a leader in the industry.

Our proven performance, experience & process helps guarantee that your programs will be turnkey - and run without a hitch. Here's how:

First, our in-house MarketSmart™ targeting pros make sure that your demo dollars are targeted to the most promising consumers in the most promising stores. Once a store list is developed, you can even drill down and choose your stores via our online system. Once selected, our Retail Group will help sell your program in to retailers around the country.

Then, our on-site test kitchen & staff create easy-to-follow cooking instructions and Demo Manuals. An available in-market DemoLAB™ ensures your demos work right...before the first one even takes place!

When your demo executes, you'll want to be sure it's not just a demo. You'll want to turn it into a high-impact brand station! Sunflower offers complete creative services so you can do just that.

Take advantage of our EventViewSM online service which provides real-time tracking on the status of the prepartion and conduct of your in-store product promotion at geographically dispersed locations, whether local or at opposite ends of the country.

After your demo runs, you'll want to show off the results. Our MarketLink™ pros will ensure that your post-program reporting is useful, accurate & timely. Sometimes so timely that it's posted to a private Web site as early as the first Monday after your demo!

Your Sunflower Group director of sales can tailor these targeted assets to your program. We can help you isolate and analyze the best ways to generate trial in-store, both before and after your program. As always: more than meets the aisle. To learn more about using the Sunflower Group as your one-stop product sampling partner, contact us!